IMDb What’s on TV Alexa Flash Briefing

:15 Pre-Roll Motion Graphics

C A T E G O R Y

Pre-roll Advertising Video,

Motion Graphics

R O L E

Storyboard Concept, Motion

Graphics, Music Selection,

Track Editor

C L I E N T

IMDb, Paramount Network

M U S I C

Audio Jungle Stock

C H A L L E N G E

Promote IMDb’s first foray into voice via an animated

pre-roll (:06 or :15 second) video promoting the

IMDb What’s on TV Alexa Flash Briefing skill.

S O L U T I O N

A :15 second upbeat video that showcases the Alexa skills

utterance (speech bubbles) integrated with IMDb’s messaging

for the IMDb What to Watch Flash Briefing, and a sponsored

end card. I originally cut the track at :06 but eventually extended

it to :15 to allow viewers a little more time to absorb the visuals

and comprehend the messaging.