The goal of this project was to promote IMDb’s first foray into Voice via a :15 second animated
pre-roll video promoting the IMDb What’s
on TV Alexa Flash Briefing skill. This upbeat video showcases the Alexa skills utterance (speech bubbles) integrated with IMDb’s messaging along with and a sponsored
end card. I originally cut the track at :06 but eventually extended it to :15 to allow viewers more time to absorb the visuals
and comprehend the messaging.